Thursday, September 28, 2006

Creativity and chaos

The best and craziest ideas at rightsleeve.com often result from those long and tiring days when someone snaps the silence and creativity block with a comment like "hey, wouldn't it be cool to showcase our staff top ten product picks online?"

Followed up with a "ya, and let's take pictures of us in silly positions with the number 10".

Followed by ... "oh yeah, let's sharpie marker that long sleeve shirt with the number 10 and get the boss to wear it for his photo ..."

Followed by ... "I'll up that and lie on the floor in 3 positions (and 9 photo takes) to make up the number 10" (bring it on, Photoshop!)

"This is wacked ... okay - how about making 10 out of sushi and what' this? ... a dozen eggs less two = 10?"

etc etc

The bulk of our office and web creativity comes from these random 30 minute sessions of frenzied discussion, photo taking, marker wielding chaos, heated debate and creative gymnastics. Check out the results here. It may not be polished, but it's passionate!

We hope to bring you more of this in the coming weeks as this is the stuff that really makes rightsleeve.com tick.

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